It is giving season, with Giving Tuesday coming up after the long Thanksgiving weekend. Now is the best time of the year to reach out to your Donors and make sure that they are thinking of you as they give thanks for the year and give donations into the end of the tax year. GivingTuesday.org #GivingTuesday
Black Friday is named such as a target date for companies to move from losing money for the year into profits: out of the red and into the black. Basically, if you paid all your expenses at the beginning of the year, all future sales after the break-even point would be pure profits. Thanksgiving Day, at the end of November is a wonderful target, that leaves one month of pure profits. Plus, if the last month of the year is disproportionate – like Christmas sales – that is pure gravy!